SEO Factors To Look In 2018
Search Engine Optimization (SEO) is a way to promote a business website online and generate more and more traffic on it. Although SEO is in digital marketing trend since a long time, its strategies keep on changing with time. Here are factors that should be kept in mind next year:
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It doesn’t matter if it’s a simple question or a complicated one, you should keep a track of how the search engine is responding.
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Whether it’s a blog, video or any type of media to be posted online, the content should be of high quality. Content is going to be backbone of SEO next year too.
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SEO works the best when user experience is considered. Experience of people visiting a website should be analyzed seriously, and necessary steps should be taken to improve it.
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People are choosing a website whose load time is less. Next year, you should keep working on a websites load time.
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Content of a website should be optimized in a manner that it could be read easily on any kind of device.
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Internal linking strategy can be used next year to grab attention of more online people.
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Meta description doesn’t help in grabbing more attention, but it should be included while posting an article. It can increase the chances of a user clicking on the link.
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Schema markup can be added to HTML of your pages. It makes a websites search results more attractive on search engine.
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You can add alt attribute while uploading images to the content.
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Content should be generated in a manner that it seems fresh even after weeks of its posting.
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